3 Things To Look For When Choosing A CRM Program

As you might already know, investing in a customer relationship management software program can be a good idea for many business owners. This can be a great way for you to streamline processes, improve relations with your customers, track your profits and more. There are a ton of different CRM programs on the market, but there are certain things that you will probably want to look for. These are some of the things that you might want to look for when choosing a program. Read More 

3 Tips For Business Marketing With Postcards

Many types of direct-mail marketing are rarely used in favor of online marketing. If you want to try direct-mail marketing, postcards provide the combination of low mailing expense and effectiveness. Invest In High-Quality Postcards One of the major advantages of using postcard marketing for direct-mail instead of letters is the recipient sees your message quickly, without it being obscured by an envelope they may not open. The better the quality of your postcards, the more likely they will stand out when someone reads their mail. Read More 

Text Analytics: What Tools Do You Need?

When trying to implement text analytics and data mining, there are many tools that are available that can be used to create your own custom solution. These tools usually do not work right out of the box, but with a little work and some customization, you will be able to create your own custom software. To get started, you will need to know what is available: Open-Source Tools One example of a text analytic tool is GATE. Read More 

Marketing Yourself: Benefits Of Using A Resume Posting Service

Job hunting can be a draining experience, often because it requires a significant time commitment without any guarantee of success. Posting your resume so it is widely seen can give you an edge in your job seeking endeavors. Increased Visibility Posting your resume online improves your visibility, which makes it easier to get your resume in front of more recruiters and businesses. As a jobseeker, it is frustrating to spend hours submitting your resume to different job postings only to never hear back or to receive a cut-and-paste reply. Read More 

Create A Mobile Billboard Marketing Campaign To Let The Community Know About Your New Business

Getting the word out about a small business is not always easy. It can be hard to know if print, television, radio, or billboard advertising is the best option to let the community know about your new and upcoming business. Many new business owners are now choosing to use mobile billboard advertising to market their business to potential customers because it ensures that the advertisements reach people who live and shop locally. Read More